klack

this is the chinese logo for my current project - a new HK magazine called klack. it was fun to work on this with my art director (bee pang) & i'm really happy with how it looks. she mentioned it looks like chinese calligraphy (which is a huge influence for me) but i wasn't even thinking about calligraphy when i started playing with the films.
this character 咔 is the sound of a camera shutter in cantonese - klack!